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Post-Merger Market Development

With the economy growing more rapidly, merger activity has accelerated.  Many companies appear to be bolder in their acquisition strategies by acquiring larger, more diverse companies.  Once the high priced acquisition is consummated, management then has to come...

How Much Does a Market Study Cost?

We are often asked, “How much would it cost for us to get a study of the XYZ market?” A quick answer is that an RSR market study may range from as little as $10,000 to as much as $100,000 or more.   To narrow this range requires a detailed discussion of what the...

Analyzing Customer Business Drivers to Sell Solutions

Nobody sells products or components anymore. These days, everybody says they sell “solutions.” Stockbrokers, for example, now tell you they are in the business of helping their customers achieve their personal financial goals. Brokers no longer just sell you stocks or...